Personal profile
University profile
Dr. Manveer Mann is an associate professor of Marketing at Montclair State University. She has over five years of experience in higher education teaching in areas including international business, marketing, and retailing.
Before joining Montclair State University, Dr. Mann was an assistant professor at Old Dominion University, Virginia. She received a PhD from Auburn University, Alabama.
Dr. Mann's research interests span a number of topics in marketing including consumer behavior, social responsibility, and retailing. Her research has appeared in several academic journals including Journal of Business Ethics, Journal of Business Research, and the International Journal of Retail and Distribution Management. She has presented her research in numerous international and national conferences including Society of Consumer Psychology, Transformative Consumer Research, Academy of Marketing Science, and American Collegiate Retailing Association.
Research interests
research interests span a number of topics in marketing including consumer behavior, social responsibility, and retailing
Scholarly Interests
Corporate Social Responsibility, Retailing, Consumer Behavior, International Business
Teaching
international business, marketing, and retailing
Faculty/Media Expert
Expert in marketing, consumer behavior, retailing, social responsibility, and sustainability.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being
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SDG 7 Affordable and Clean Energy
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SDG 8 Decent Work and Economic Growth
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SDG 9 Industry, Innovation, and Infrastructure
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SDG 12 Responsible Consumption and Production
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SDG 16 Peace, Justice and Strong Institutions
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Collaborations and top research areas from the last five years
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My world vs. the world–an emotion regulation perspective of psychological distance and corporate social responsibility message credibility
Mann, M., 2025, (Accepted/In press) In: Journal of Marketing Communications.Research output: Contribution to journal › Article › peer-review
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Walking the tightrope: How does corporate advocacy for controversial social issues catalyze change or spark backlash?
Byun, S. E. & Mann, M., Nov 2024, In: Public Relations Review. 50, 4, 102490.Research output: Contribution to journal › Article › peer-review
9 Link opens in a new tab Scopus citations -
Highs and Lows of Cannabis Decriminalization: Twitter Analysis and Ethical and Regulatory Implications for Retailing and Marketing
Mann, M., Ginder, W. & Byun, S. E., 2022, In: Journal of Global Marketing. 35, 1, p. 57-75 19 p.Research output: Contribution to journal › Article › peer-review
9 Link opens in a new tab Scopus citations -
B corps’ social media communications during the covid-19 pandemic: Through the lens of the triple bottom line
Mann, M., Byun, S. E. & Ginder, W., 1 Sep 2021, In: Sustainability (Switzerland). 13, 17, 9634.Research output: Contribution to journal › Article › peer-review
Open Access13 Link opens in a new tab Scopus citations -
Corporate social responsibility and hospital brand advocacy: Mediating role of trust and patient-hospital identification and moderating role of hospital type
Limbu, Y. B., Pham, L. & Mann, M., 31 Mar 2020, In: International Journal of Pharmaceutical and Healthcare Marketing. 14, 1, p. 159-174 16 p.Research output: Contribution to journal › Article › peer-review
26 Link opens in a new tab Scopus citations
Press/Media
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New Jersey governor wants to ban 'sketchy' surveillance pricing
12/03/26
1 item of Media coverage
Press/Media
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Your every move is watched by facial recognition at some N.J. stores. Don't they have to tell you? ; Supermarkets are now using face recognition tech. Customers are uncomfortable.
3/12/25 → 7/12/25
7 items of Media coverage
Press/Media
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People are boycotting Target, Walmart, Amazon, Best Buy and more on Feb. 28. Here's why ; Here's everything you need to know about the 24-hour boycott
27/02/25 → 28/02/25
2 items of Media coverage
Press/Media
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People are boycotting Target, Walmart, Amazon, Best Buy and more on Feb. 28. Here's why ; Here's everything you need to know about the 24-hour boycott
27/02/25 → 28/02/25
2 items of Media coverage
Press/Media
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People are boycotting Target, Walmart, Amazon, Best Buy and more on Feb. 28. Here’s why
28/02/25
1 item of Media coverage
Press/Media