• 190 Citations
  • 5 h-Index
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Fingerprint Dive into the research topics where Mark Kay is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 4 Similar Profiles
Industry Engineering & Materials Science
athlete Social Sciences
scandal Social Sciences
Hazardous materials spills Engineering & Materials Science
Supply chains Engineering & Materials Science
Sustainable development Engineering & Materials Science
Parking Engineering & Materials Science
sustainability Social Sciences

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 1998 2019

  • 190 Citations
  • 5 h-Index
  • 7 Article
  • 2 Chapter
  • 1 Review article
2 Citations (Scopus)

How Does the Negative Impact of an Athlete’s Reputational Crisis Spill Over to Endorsed and Competing Brands? The Moderating Effects of Consumer Knowledge

Sato, S., Ko, Y. J., Chang, Y. & Kay, M., 1 Jun 2019, In : Communication and Sport. 7, 3, p. 385-409 25 p.

Research output: Contribution to journalArticle

Hazardous materials spills
structural model

When Should a Brand Cut Ties With a Scandalized Endorser?

Sato, S., Arai, A., Tsuji, Y. & Kay, M., 1 Jan 2019, In : Communication and Sport.

Research output: Contribution to journalArticle


Corporate sustainability programs and reporting: Responsibility commitment and thought leadership at starbucks

Kay, M., 1 Jan 2018, Corporate Social Responsibility: Concepts, Methodologies, Tools, and Applications. IGI Global, p. 110-126 17 p.

Research output: Chapter in Book/Report/Conference proceedingChapter

Corporate sustainability
Corporate Social Responsibility
4 Citations (Scopus)

Green teams: A collaborative training model

Kay, M. J., Kay, S. A. & Tuininga, A. R., 1 Mar 2018, In : Journal of Cleaner Production. 176, p. 909-919 11 p.

Research output: Contribution to journalArticle

Sustainable development
6 Citations (Scopus)

Transformative stories: A framework for crafting stories for social impact organizations

Bublitz, M. G., Escalas, J. E., Peracchio, L. A., Furchheim, P., Grau, S. L., Hamby, A., Kay, M. J., Mulder, M. R. & Scott, A., 1 Sep 2016, In : Journal of Public Policy and Marketing. 35, 2, p. 237-248 12 p.

Research output: Contribution to journalArticle

Social benefits
Nonprofit organization
Collaborative research
Public policy