• 194 Citations
  • 5 h-Index
19982019

Research output per year

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Research Output

  • 194 Citations
  • 5 h-Index
  • 7 Article
  • 2 Chapter
  • 1 Review article
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Article
2019

How Does the Negative Impact of an Athlete’s Reputational Crisis Spill Over to Endorsed and Competing Brands? The Moderating Effects of Consumer Knowledge

Sato, S., Ko, Y. J., Chang, Y. & Kay, M., 1 Jun 2019, In : Communication and Sport. 7, 3, p. 385-409 25 p.

Research output: Contribution to journalArticle

2 Scopus citations

When Should a Brand Cut Ties With a Scandalized Endorser?

Sato, S., Arai, A., Tsuji, Y. & Kay, M., 1 Jan 2019, In : Communication and Sport.

Research output: Contribution to journalArticle

2018

Green teams: A collaborative training model

Kay, M. J., Kay, S. A. & Tuininga, A. R., 1 Mar 2018, In : Journal of Cleaner Production. 176, p. 909-919 11 p.

Research output: Contribution to journalArticle

4 Scopus citations
2016

Transformative stories: A framework for crafting stories for social impact organizations

Bublitz, M. G., Escalas, J. E., Peracchio, L. A., Furchheim, P., Grau, S. L., Hamby, A., Kay, M. J., Mulder, M. R. & Scott, A., 1 Sep 2016, In : Journal of Public Policy and Marketing. 35, 2, p. 237-248 12 p.

Research output: Contribution to journalArticle

6 Scopus citations
2007

Healthcare marketing: What is salient?

Kay, M. J., 1 Sep 2007, In : International Journal of Pharmaceutical and Healthcare Marketing. 1, 3, p. 247-263 17 p.

Research output: Contribution to journalArticle

13 Scopus citations
1999

Getting the Goods Delivered in Dense Urban Areas: A Snapshot of the Last Link of the Supply Chain

Morris, A. G., Kornhauser, A. L. & Kay, M., 1 Jan 1999, In : Transportation Research Record. 1653, p. 34-41 8 p.

Research output: Contribution to journalArticle

19 Scopus citations
1998

Urban freight mobility. Collection of data on time, costs, and barriers related to moving product into the central business district

Morris, A. G., Kornhauser, A. L. & Kay, M., 1 Jan 1998, In : Transportation Research Record. 1613, p. 27-32 6 p.

Research output: Contribution to journalArticle

17 Scopus citations