• 285 Citations
  • 10 h-Index
20092020

Research output per year

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Fingerprint Dive into the research topics where Yam Limbu is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

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Research Output

  • 285 Citations
  • 10 h-Index
  • 31 Article
  • 2 Review article
  • Creative Advertising Executions Encourage the Processing Advantages of Product Familiarity

    Huhmann, B. A. & Limbu, Y. B., 3 May 2020, In : Journal of Current Issues and Research in Advertising. 41, 2, p. 206-228 23 p.

    Research output: Contribution to journalArticle

  • A Longitudinal Examination of FDA Warning and Untitled Letters Issued to Pharmaceutical Companies for Violations in Drug Promotion Standards

    Limbu, Y. B., McKinley, C. & Temperini, V., 1 Mar 2019, In : Journal of Consumer Affairs. 53, 1, p. 3-23 21 p.

    Research output: Contribution to journalArticle