An integrated approach to the teaching of operations management in a business school

Research output: Contribution to journalArticle

2 Citations (Scopus)

Abstract

The authors discuss a curriculum integration effort that a school of business piloted recently. This effort was aimed at integrating the core functions (finance, marketing, management, and operations) so that undergraduate students would better appreciate the full impact of functional decisions on each other and in achieving the corporation's business objectives. The authors deployed a webbed integration model in which a business case was used to highlight the impact of a functional decision on the other three functions. The focus of the article is on how this model was implemented in the context of a required introductory course in operations management. The authors also discuss the results of this effort, lessons learned, and the path forward.

Original languageEnglish
Pages (from-to)236-242
Number of pages7
JournalJournal of Education for Business
Volume91
Issue number4
DOIs
StatePublished - 18 May 2016

Fingerprint

business school
Teaching
management
corporation
finance
marketing
curriculum
school
student
Integrated approach
Business schools
Operations management
Finance
Business case
Marketing management
Undergraduate students
Curriculum
Business objectives
Lessons learned

Keywords

  • business curriculum
  • business functions
  • integration
  • operations

Cite this

@article{85770ed36bfb44f4b128010f6052dcd7,
title = "An integrated approach to the teaching of operations management in a business school",
abstract = "The authors discuss a curriculum integration effort that a school of business piloted recently. This effort was aimed at integrating the core functions (finance, marketing, management, and operations) so that undergraduate students would better appreciate the full impact of functional decisions on each other and in achieving the corporation's business objectives. The authors deployed a webbed integration model in which a business case was used to highlight the impact of a functional decision on the other three functions. The focus of the article is on how this model was implemented in the context of a required introductory course in operations management. The authors also discuss the results of this effort, lessons learned, and the path forward.",
keywords = "business curriculum, business functions, integration, operations",
author = "Ram Misra and Handanhal Ravinder and Richard Peterson",
year = "2016",
month = "5",
day = "18",
doi = "10.1080/08832323.2016.1153999",
language = "English",
volume = "91",
pages = "236--242",
journal = "Journal of Education for Business",
issn = "0883-2323",
publisher = "Sichuan Institute of Piezoelectric and Acoustooptic Technology",
number = "4",

}

TY - JOUR

T1 - An integrated approach to the teaching of operations management in a business school

AU - Misra, Ram

AU - Ravinder, Handanhal

AU - Peterson, Richard

PY - 2016/5/18

Y1 - 2016/5/18

N2 - The authors discuss a curriculum integration effort that a school of business piloted recently. This effort was aimed at integrating the core functions (finance, marketing, management, and operations) so that undergraduate students would better appreciate the full impact of functional decisions on each other and in achieving the corporation's business objectives. The authors deployed a webbed integration model in which a business case was used to highlight the impact of a functional decision on the other three functions. The focus of the article is on how this model was implemented in the context of a required introductory course in operations management. The authors also discuss the results of this effort, lessons learned, and the path forward.

AB - The authors discuss a curriculum integration effort that a school of business piloted recently. This effort was aimed at integrating the core functions (finance, marketing, management, and operations) so that undergraduate students would better appreciate the full impact of functional decisions on each other and in achieving the corporation's business objectives. The authors deployed a webbed integration model in which a business case was used to highlight the impact of a functional decision on the other three functions. The focus of the article is on how this model was implemented in the context of a required introductory course in operations management. The authors also discuss the results of this effort, lessons learned, and the path forward.

KW - business curriculum

KW - business functions

KW - integration

KW - operations

UR - http://www.scopus.com/inward/record.url?scp=85043526411&partnerID=8YFLogxK

U2 - 10.1080/08832323.2016.1153999

DO - 10.1080/08832323.2016.1153999

M3 - Article

AN - SCOPUS:85043526411

VL - 91

SP - 236

EP - 242

JO - Journal of Education for Business

JF - Journal of Education for Business

SN - 0883-2323

IS - 4

ER -