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Cognitive and affective trust in service relationships
Devon Johnson
, Kent Grayson
Marketing
Research output
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Contribution to journal
›
Article
›
peer-review
926
Scopus citations
Overview
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Keyphrases
Service Provider
100%
Service Trust
100%
Trust Dimensions
100%
Cognitive Dimension
100%
Affective Dimension
100%
Cognitive Trust
100%
Service Relationship
100%
Affective Trust
100%
Survey Data
50%
Customer Perception
50%
Interpersonal Trust
50%
Product Performance
50%
Relative Impact
50%
Sales Effectiveness
50%
Marketing Researcher
50%
Social Psychologists
50%
United Kingdom
50%
Social Psychology
50%
Financial Advisors
50%
Firm Reputation
50%
Social Sciences
Service Provider
100%
Affective Dimension
100%
Sales
50%
UK
50%
Psychologists
50%
Survey Analysis
50%
Firm Reputation
50%
Interpersonal Trust
50%
Product Expertise
50%
Psychology
Interpersonal Trust
100%
Social Psychology
100%