TY - JOUR
T1 - Globalizing online learning
T2 - Exploring culture, corporate social responsibility, and domestic violence in an international classroom
AU - Peterka-Benton, Daniela
AU - Benton, Bond
N1 - Publisher Copyright:
© The Author(s) 2019.
PY - 2019/7/1
Y1 - 2019/7/1
N2 - The construction of a successful online collaboration between distinct cultural groups requires an informed cultural awareness. This is the exploration of such an online collaboration between American and Turkish Students. The focus of the shared student interaction was the concept of corporate social responsibility. As the concept is enacted differently in different cultures, this represented an ideal opportunity for topical student reflection and for cultural exploration. The approach utilized focused on relationship-building as a preface to content discussion based participant preferences suggested by relevant cultural research (e.g., Hofstede). Corporate social responsibility campaigns in the United States and Turkey focused on domestic violence were considered with an eye toward the distinctions between each. Results suggest positive student outcomes emerged from this approach. Implications for intercultural online learning and diversification of public relations curricula are considered.
AB - The construction of a successful online collaboration between distinct cultural groups requires an informed cultural awareness. This is the exploration of such an online collaboration between American and Turkish Students. The focus of the shared student interaction was the concept of corporate social responsibility. As the concept is enacted differently in different cultures, this represented an ideal opportunity for topical student reflection and for cultural exploration. The approach utilized focused on relationship-building as a preface to content discussion based participant preferences suggested by relevant cultural research (e.g., Hofstede). Corporate social responsibility campaigns in the United States and Turkey focused on domestic violence were considered with an eye toward the distinctions between each. Results suggest positive student outcomes emerged from this approach. Implications for intercultural online learning and diversification of public relations curricula are considered.
KW - Online learning
KW - corporate social responsibility
KW - diversity
KW - international public relations
UR - http://www.scopus.com/inward/record.url?scp=85063025384&partnerID=8YFLogxK
U2 - 10.1177/2042753019835890
DO - 10.1177/2042753019835890
M3 - Article
AN - SCOPUS:85063025384
SN - 1741-8887
VL - 16
SP - 267
EP - 283
JO - E-Learning and Digital Media
JF - E-Learning and Digital Media
IS - 4
ER -