Hedonic and Utilitarian Products for the 21^st Century: Classification of Modern Product Categories

Keyphrases

• Product Category 100%
• 21st Century 100%
• Classification Model 100%
• Hedonic Products 100%
• Utilitarian Product 100%
• Modern Products 100%
• Product Classification 66%
• Hedonic Value 33%
• Retailers 33%
• Product-specific 33%
• Focus Group Interviews 33%
• Service-oriented 33%
• Consumer Buying Behaviour 33%
• Product Type 33%
• Two-stage Approach 33%
• Utilitarian Value 33%
• Novel Products 33%
• Adult Consumers 33%
• Utilitarian Function 33%
• Behavioral Difference 33%
• In-depth Literature Review 33%
• Hedonic Gratification 33%

Social Sciences

• Focus Group 100%
• Literature Reviews 100%
• 21st century 100%
• Purchasing 100%
• Gratification 100%