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Predicting NFL Ticket Sales with Social Media Data: An Abstract
Rae Yule Kim
Marketing
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Dive into the research topics of 'Predicting NFL Ticket Sales with Social Media Data: An Abstract'. Together they form a unique fingerprint.
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Business & Economics
National Football League
100%
Follower
64%
Social Media
60%
Managers
18%
Brand Performance
17%
Revenue
13%
Niche
13%
Marketing
12%
Long Tail Theory
11%
Online Communication
10%
Consumer Motives
9%
Brand Message
9%
Product Adoption
9%
K-means Clustering
8%
Social Media Marketing
8%
Social Capital Theory
8%
Social Influence
8%
Sports Events
8%
Sales Performance
7%
Marginal Effects
7%
Communication Channels
7%
Interaction
7%
Business Success
7%
New Media
6%
Word-of-mouth
6%
Customer Relationship Management
6%
Trigger
5%
Sports
5%
Demographics
5%
Purchase
4%