Regulatory Focus and Audience Morality: Examining Relationships Between Message Orientation and Moral Intuitions

Keyphrases

• Regulatory Focus 100%
• Message Orientation 100%
• Promotion Focus 100%
• Moral Intuition 100%
• Moral Foundations Theory 66%
• College Students 33%
• Moral Domain 33%
• Moral Purity 33%
• Regulatory Focus Theory 33%
• Group Loyalty 33%
• Moral Psychology 33%
• Psychological Framework 33%
• Respect for Authority 33%
• Advertising Message 33%

Psychology

• College Students 100%
• Regulatory Focus Theory 100%