Relationship Marketing and the Patient Physician Relationship

Business & Economics

• Physician-patient Relationship 100%
• Physicians 46%
• Relational Model 29%
• Marketing 25%
• Health Services 17%
• Healthcare 14%
• Health 14%
• Trade-offs 11%
• Ranking 11%
• Equality 10%
• Health Care Organization 10%
• Health Services Utilization 8%
• Marketers 8%
• Incommensurability 8%
• Doctor-patient Relationship 8%
• Value Conflict 8%
• Treatment Outcome 8%
• Internal Conflict 7%
• Marketing Relationships 7%
• Social Action 7%
• Pricing 7%
• Prescribing 6%
• Authority 6%
• Medication 6%
• End of Life 6%
• Communication 6%
• Marketing Concept 6%
• Social Psychology 6%
• Task Performance 6%
• Medical Services 6%
• Quality of Care 6%
• Interaction 5%
• Information Needs 5%
• Advisors 5%
• Social Context 5%
• Marketing Communications 5%
• Contests 5%
• Health Care Services 5%
• Customer Relationship 5%
• Doctors 5%
• Asymmetry 5%
• Health Care System 5%
• Customer Loyalty 5%
• Managers 5%
• Empathy 5%
• Centrality 4%
• Organizing 4%
• Pharmaceuticals 4%
• Seller 4%
• Responsibility 3%
• Decision Maker 3%
• Profit 2%
• Performance 2%