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Smart grocery shopper segments
Kelly Green Atkins
,
Archana Kumar
, Youn Kyung Kim
Marketing
Research output
:
Contribution to journal
›
Article
›
peer-review
21
Scopus citations
Overview
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Dive into the research topics of 'Smart grocery shopper segments'. Together they form a unique fingerprint.
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Keyphrases
Cluster Analysis
25%
Consumer Characteristics
25%
Evaluation Value
25%
Generational Cohorts
25%
Grocery Shopper
100%
Pre-purchase Examination
25%
Shopping Activity
25%
Shopping Value
50%
Smart Grocery Shopping
25%
Smart Shopper
75%
Agricultural and Biological Sciences
Cluster Analysis
100%