Strategic and tactical dimensions of technology standards battles: Sony and Blu-Ray

C. Jayachandran, Ram Subramanian

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationRethinking Innovation
Subtitle of host publicationGlobal Perspectives
PublisherTaylor and Francis Inc.
Pages261-271
Number of pages11
ISBN (Electronic)9781315662022
ISBN (Print)9780415748186
StatePublished - 17 Mar 2016

Cite this

Jayachandran, C., & Subramanian, R. (2016). Strategic and tactical dimensions of technology standards battles: Sony and Blu-Ray. In Rethinking Innovation: Global Perspectives (pp. 261-271). Taylor and Francis Inc..